TechSutra

Blur @ Sathyam, Chennai : India's Finest Gaming Zone

With BlurSathyam Cinemas has bravely ventured into a sector which has largely been ignored in India : World Class Gaming Zones.So what does Blur offer you ? In two words. Almost Everything. Spread over 15,000 square feet at the Sathyam Complex itself, Blur will feature gaming on every conceivable platform, from PS3, XBox 360, Nintendo Wii ,PS2, PCs, Sony PSP , Nintendo DS , Arcades and fully loaded  PCs.  You can also choose to have a bite at the funky looking Blur cafe or show off your skills at the two lane bowling alley which is scheduled to open soon. Quite a handful of options, huh ? Well that is exactly what the team behind Blur has been aiming for. According to Rahul, the Experience Manager, Blur has been designed to to appeal to all age groups and all kinds of gamers from first timers, to novices to hard core. As a proof that the strategy is already succeeding he narrated the story of a 70 year old woman playing Wii at a recent part held at Blur

Going by the initial response, they have a winner in their hands.  This is too surprising as Blur can piggyback on the enormous footfalls that Sathyam attracts. So in the "build and they shall come" strategy can already be assured that people will come. And according to Rahul, they are confident that once people experience the place they will keep coming back for more.

The Wii Zone - Level 5

The Wii Zone, which is India's first features 6 Wiis equipped with 42“ Panasonic Plasma HD Displays and has the standard Wii Sports and other games like Top Spin. Boxing, Bowling and Tennis seemed to be the most popular games.

Wii Zone

Wii Zone

PC Gaming - Level 4

What do you get when you mix some heavily loaded PCs with good chairs, ample space and gaming vests from TN games ? FPS Nirvana. The vests stimulate bullet impact with the help of air pumps adding a whole new dimension to the gaming experience. The machine specs are

2.4GHz CPU, 2 GB RAM, 500 GB SATA HDD, DVD Drive, Windows XP and with dual Nvidia GeForce 8800GT SLI cards

PC Gaming Zone

PC Gaming Zone

Consoles - Level 6

7 PS3s and 10 and XBOX 360s hooked up to Panasonic 32" LCD HD Displays gives you an experience hard to replicate elsewhere. And don't forget the gaming chairs from Pyramat with built-in speakers and subwoofer giving you a feeling of being immersed in the surroundings. Blur has also tied up with Microsoft and Sony to bring you the latest hardware and titles.

console zone
console zone
console zone

Arcades - Level 6

Easily the largest of the the three zones, you will be spoilt for choice.

Arcades

Arcades

Blur Cafe

Blur cafe

Trivia: Even the bulbs are custom made.

Gaming Assistants

Gaming Assistants

There are 24 of them to help you and blur is on the lookout for more.

Team  Blur

Team Blur

Bhavesh (extreme left): Heads Blur Rahul & Videep (L-R): Experience Managers Mridula & Supriya Ramesh(not in pic): Retail and Merchandising

Trivia:

Coming Soon @ Blur..

Pricing

Games to Watch Out For

Xbox 360

Forza 2 Top spin 2 Halo 3 PGR3 Yuvraj Cricket 07 Burnout Paradise NFS Prostreet NBA street Gears of war Smackdown vs Raw 2008 Call of duty 3 Grid Euro 2008 Fifa 2008 Saints Row 2 Stuntman Ignition FIFA 09 FABLE II DEAD SPACE BURN OUT REVENGE Midnight Club Loas Angeles

Playstation 3

Metal gear solid 4 Fifa street 3 Nba street Fifa 09 F1 Championship UEFA Euro 2008 Motorstorm Burnout paradise Saints Row 2 PGA Tour 08 The orange box Grand tourismo Resistance: fall of man The simpsons game The godfather Uncharted Drakes Fortune Heavenly Sword Devil May Cry 4

Nintendo Wii

Resident evil Guitar hero Super smash brawls Super mario galaxy Smooth moves Monster trux arenas Mario strikers WII sports WII play Top spin 3 Mario kart

PC

Grid Command & Conquer: Kanes Wrath Call Of Duty 2 Call Of Duty 4: Modern Warfare Call of Duty 5 (should be installed by Friday) Company Of Heroes Crysis Crysis : Warhead Pirates Hitman Blood Money Command & Conquer: Tiberium Wars FIFA 08 NFS Most Wanted Black Edition EA Sports Cricket 07 FIFA 09

Promo Video

Photos by Harish Anand of Influx Interactive which is the firm behind the the blur.in and sathyamcinemas.com.
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